Web/Tech

Apple

Microsoft advertisements or rambling thoughts?

For years Apple fans have lamented that the Mac commercials never really showed how much easier, faster or more fun a Mac can be.  Yet somehow Apple's advertisements have always struck a chord and are listed time and again as some of the best in the world.  "

Apple

Presenting Apple's Product and Marketing Secrets

I just gave a presentation at the Innoeurope Estonian Association of Information Technology and Telecommunication Conference "From Visions to Solutions"  I used Dimdim to present and record this presentation - LIVE - from my home in NH to the convention in Parnu, Estonia.  In this 30 minute talk,

Apple

Presenting Apple's Product and Marketing Secrets

I just gave a presentation at the Innoeurope Estonian Association of Information Technology and Telecommunication Conference "From Visions to Solutions"  I used Dimdim to present and record this presentation - LIVE - from my home in NH to the convention in Parnu, Estonia.  In this 30 minute talk,

Apple

The Apple Halo (or Reality Distortion Field)

Take a minute to read this story.  Then come back here.  I'll wait. OK.  So I have a question.  If you are an Apple user and fan, are you willing to "look the other way?"  Have you dealt with uncharacteristic problems with Apple products but are

Apple

The Apple Halo (or Reality Distortion Field)

Take a minute to read this story.  Then come back here.  I'll wait. OK.  So I have a question.  If you are an Apple user and fan, are you willing to "look the other way?"  Have you dealt with uncharacteristic problems with Apple products but are

Apple

iPhone Fever? (or iBola Virus is spreading!)

Remember when having a fever was a bad thing?  Today, though, its all about how quickly someone can get pictures of their new iPhone 3G on Engadget or do a fast unboxing to share their enthusiasm or excitement with the world. One of my "5 Secrets" is this:

Apple

iPhone Fever? (or iBola Virus is spreading!)

Remember when having a fever was a bad thing?  Today, though, its all about how quickly someone can get pictures of their new iPhone 3G on Engadget or do a fast unboxing to share their enthusiasm or excitement with the world. One of my "5 Secrets" is this:

Apple

Apple and loving customers

This is a great post today from Inside CRM discussing how Apple has built an ongoing relationship with its customers.  One thing easy to overlook, and a key but relatively hidden fact of Apple's ongoing and dramatic resurgence, is how well they relate to their customers and vice

Apple

Apple and loving customers

This is a great post today from Inside CRM discussing how Apple has built an ongoing relationship with its customers.  One thing easy to overlook, and a key but relatively hidden fact of Apple's ongoing and dramatic resurgence, is how well they relate to their customers and vice

Apple Marketing

Apple earnings secret

Okay, so a lot of people have been asking me for more Apple "secrets."  Seems like the 5 in my free ebook (there are actually a lot more hidden in the 8 pages) isn't enough for some readers.  So I'm going to dedicate the

Apple Marketing

Apple earnings secret

Okay, so a lot of people have been asking me for more Apple "secrets."  Seems like the 5 in my free ebook (there are actually a lot more hidden in the 8 pages) isn't enough for some readers.  So I'm going to dedicate the

Apple

Product placement, iTunes and American Idol

Did you see American Idol last night?  I was watching with my sons and I couldn't believe the 5 minute "commercial" for iTunes, iPods and iPhones that Apple pulled off about 10 minutes into the show. If you saw it, please post your comments here.  Is