Apple Marketing
So much has been written already about the devastating blow to Apple's PR machine following the huge nightmare of the iPhone 3G launch. One reader pointed out Seth Godin's great perspective on this and I've had many people contact me to discuss what marketers
Apple Marketing
So much has been written already about the devastating blow to Apple's PR machine following the huge nightmare of the iPhone 3G launch. One reader pointed out Seth Godin's great perspective on this and I've had many people contact me to discuss what marketers
Apple
Remember when having a fever was a bad thing? Today, though, its all about how quickly someone can get pictures of their new iPhone 3G on Engadget or do a fast unboxing to share their enthusiasm or excitement with the world. One of my "5 Secrets" is this:
Apple
Remember when having a fever was a bad thing? Today, though, its all about how quickly someone can get pictures of their new iPhone 3G on Engadget or do a fast unboxing to share their enthusiasm or excitement with the world. One of my "5 Secrets" is this:
Smart Home
Brief interruption to our irregularly scheduled programming: Dimdim is very close to releasing Dimdim v4.0 which, among other things, will introduce Mac Desktop Sharing, or "screencasting" as they call it (it's like iChat's Mac Screensharing but totally inside a web browser) And the
Smart Home
Brief interruption to our irregularly scheduled programming: Dimdim is very close to releasing Dimdim v4.0 which, among other things, will introduce Mac Desktop Sharing, or "screencasting" as they call it (it's like iChat's Mac Screensharing but totally inside a web browser) And the
Apple Marketing
So I've been asked about 50 times since Steve took the stage at the Developer's Conference - is Steve Jobs sick? This has become a big deal - if he's not well, who will carry the flame at Apple? I think Steve is fine,
Apple Marketing
So I've been asked about 50 times since Steve took the stage at the Developer's Conference - is Steve Jobs sick? This has become a big deal - if he's not well, who will carry the flame at Apple? I think Steve is fine,
Apple
I know I promised my readers some Apple secrets in my May blogs. Trust me, I have a ton about Apple marketing that I will get around to. (I promise!) But first I wanted to finish my discussion on what I believe is the real goal (and the secret) of
Apple
I know I promised my readers some Apple secrets in my May blogs. Trust me, I have a ton about Apple marketing that I will get around to. (I promise!) But first I wanted to finish my discussion on what I believe is the real goal (and the secret) of
Apple
This is a great post today from Inside CRM discussing how Apple has built an ongoing relationship with its customers. One thing easy to overlook, and a key but relatively hidden fact of Apple's ongoing and dramatic resurgence, is how well they relate to their customers and vice
Apple
This is a great post today from Inside CRM discussing how Apple has built an ongoing relationship with its customers. One thing easy to overlook, and a key but relatively hidden fact of Apple's ongoing and dramatic resurgence, is how well they relate to their customers and vice
