Apple
We are so impressed by Apple's great marketing (iPod, iMac, iPhone) that we sometimes forget that Apple doesn't always hit a home run. Witness the dismal failure that is Apple TV. (some people forget that Apple had a Mac TV product that also had a dismal
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[Okay, okay - title corrected. It was supposed to say Russian, not Russia - no offense intended (p.s. my great-grandparents were from Minsk and Odessa)] All next week I'll be in Kiev to deliver a speech about how better marketing saved Apple from extinction. You can check it
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[Okay, okay - title corrected. It was supposed to say Russian, not Russia - no offense intended (p.s. my great-grandparents were from Minsk and Odessa)] All next week I'll be in Kiev to deliver a speech about how better marketing saved Apple from extinction. You can check it
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Link: FORTUNE: Big Tech A chat with Apple’s iPod and iPhone marketing czar «. Fascinating view at how Apple markets the iBook, iPod & iPhone. Pay careful attention to the differences in product marketing required for success in international markets. Greg Joswiak ("Joz" as they call him - a
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Link: FORTUNE: Big Tech A chat with Apple’s iPod and iPhone marketing czar «. Fascinating view at how Apple markets the iBook, iPod & iPhone. Pay careful attention to the differences in product marketing required for success in international markets. Greg Joswiak ("Joz" as they call him - a
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Folks, Thanks for making my first 3 months as a blogger a real joy! I appreciate all the emails and comments you make and I read and respond to every one I receive. You've really demonstrated the power of the social web: like-minded people connected by a
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Folks, Thanks for making my first 3 months as a blogger a real joy! I appreciate all the emails and comments you make and I read and respond to every one I receive. You've really demonstrated the power of the social web: like-minded people connected by a
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I'm leaving Tubes later this year and looking for the next great gig. I'm doing some consulting work in the meantime and taking a long hard look at holes in the market. I'm very keen on your thoughts as to what types of solutions
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I'm leaving Tubes later this year and looking for the next great gig. I'm doing some consulting work in the meantime and taking a long hard look at holes in the market. I'm very keen on your thoughts as to what types of solutions
Apple
Okay, it's no secret I'm an Apple user. I use them for work, for home, even for blogging. But for the longest time it "felt" like I was alone. And by longest time I mean for the last 20 years of my life. I
Apple
Okay, it's no secret I'm an Apple user. I use them for work, for home, even for blogging. But for the longest time it "felt" like I was alone. And by longest time I mean for the last 20 years of my life. I
Apple
Many of the folks who read this blog are also users of Apple's products. Perhaps you had a Mac (back in the day when they were called Macintoshes) or maybe you recently got an iPod or iPhone. Regardless, you are part of the marketing machine of Apple. You
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