Apple

Apple iPad Marketing Innovation meets...clothing?

Is the time right for iClothing?

Apple

Apple iPad Marketing Has Begun

Photo taken at 9:10 PM PT on eve of iPad HD or iPad 3 launch. Apple Marketing rarely plays with colors in the Apple logo and in fact has strict branding rules against it. This signals a potential hidden feature or app that could be huge. We will see

Apple

Apple Marketing and the Education Opportunity

Apple is applying great marketing to an problem that Steve Jobs wanted to solve: revolutionize education

Apple

UPDATE: Brand new BBC Program on Steve Jobs

View a brand new BBC television special on the life and times of Steve Jobs: Billion Dollar Hippie (with new details from Apple insiders...including yours truly)

Apple

My New Book on Apple: "One More Thing"

A new book titled "One More Thing" will be both an insider's view of Apple that tells what it was like at Apple before, during and after Steve's return, as well as details of the author's - Steve Chazin - own personal journey.

Apple

Inspired by Steve: My New Book on Apple Marketing

After spending the last few weeks thinking about Steve and the impact he had on the world, I've decided to write a more detailed book about my life and Apple.  This book will reveal what it was like to work at Apple during the dark days before Steve

Apple

Tribute to Steve Jobs

Steve Jobs' death hit me in a way I wasn't expecting, even though I was expecting Steve Jobs' death. I'll write much more on these pages soon, but I was inspired to quickly create this tribute video to him: Here is Steve Jobs narrating

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Steve Jobs Died

Enough said.

Apple

First Apple Launch without Steve Jobs

Can Apple Marketing maintain the same level of excellence under Tim Cook as it did under Steve Jobs? Evidence from today's iPhone 4S product launch - Tim Cook's first - says the answer may be no.

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World's Largest iPad 2

Where do they get these things? It works and has multitouch too. Perhaps Steve gave it to Marc after Marc gave him the trademark for AppStore. Sent from my iPhone

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Guy Kawasaki @Dreamforce

Most people don't know this but Salesforce CEO Marc Benioff was once a summer intern at Apple. Story is that Guy Kawasaki, the original Apple evangelist hired Marc into that role. Here he is greeting the Dreamforce faithful. Sent from my iPhone

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40,000 people

Just a small snapshot of the numbers of people here to hear from Marc Benioff. More soon Sent from my iPhone