Apple
Anti-iPhone Ads Hit the Airways
New anti-iPhone ads have hit the airways. But is it enough for Android to unseat the iPhone?
Latest
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Breaking News: Mac Users are Richer than Windows Users
And therefore they can afford both Macs and Windows in their homes. This report says that an astonishingly high 85% of Mac users also own a Windows computer at home. Do you? Vote now: <noscript> <a href="http://answers.polldaddy.com/poll/2080793/">Mac
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Breaking News: Mac Users are Richer than Windows Users
And therefore they can afford both Macs and Windows in their homes. This report says that an astonishingly high 85% of Mac users also own a Windows computer at home. Do you? Vote now: <noscript> <a href="http://answers.polldaddy.com/poll/2080793/">Mac
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Apple Apps Are a Prelude to Something Bigger
Imagine being able to listen to any song, movie or TV show ever recorded any time you wish. Now imagine being able to use any software program any time you wish. Well, guess what: Apple has already built the ultimate software distribution system. It's called iTunes.
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Apple Apps Are a Prelude to Something Bigger
Imagine being able to listen to any song, movie or TV show ever recorded any time you wish. Now imagine being able to use any software program any time you wish. Well, guess what: Apple has already built the ultimate software distribution system. It's called iTunes.
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UPDATE: Is Apple Marketing out of steam?
UPDATE OCT 1, 2009: My free eBook gives Apple credit for being the "world's best marketing company" But after watching the latest Apple "Get a Mac" commercial during this weekend's NFL schedule I started to wonder if Apple marketing is now just
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UPDATE: Is Apple Marketing out of steam?
UPDATE OCT 1, 2009: My free eBook gives Apple credit for being the "world's best marketing company" But after watching the latest Apple "Get a Mac" commercial during this weekend's NFL schedule I started to wonder if Apple marketing is now just
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Apple Responds to the FCC
Apple today answers the FCC's questions relating to the Google Voice application rejection. This is a classic case for Apple's marketing department: how to come out looking like the user champion and not a company involved in anti-competitive practices. As the alternative PC company, Apple
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Apple Responds to the FCC
Apple today answers the FCC's questions relating to the Google Voice application rejection. This is a classic case for Apple's marketing department: how to come out looking like the user champion and not a company involved in anti-competitive practices. As the alternative PC company, Apple
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Apple vs Palm and Mistakes
Update : Today, July 24t4, Palm struck back - releasing a fix that reenables Pre use on iTunes. But just how this did it is interesting - and the war of word between Apple and Palm has stepped up to a new level. Read this to learn more. I think this is another
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Apple vs Palm and Mistakes
Update : Today, July 24t4, Palm struck back - releasing a fix that reenables Pre use on iTunes. But just how this did it is interesting - and the war of word between Apple and Palm has stepped up to a new level. Read this to learn more. I think this is another
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Live from Vilnius
Hi everyone! I'm giving a keynote speech in a few minutes here at the Siemens Arena in Vilnius, Lithuania at the Login09 Event. I'm speaking about how Apple returned from the brink of bankruptcy using great design and great marketing. In particular I will spill the
