Apple
Watch this.
Go to Apple.com today for a tribute to Steve Jobs, one year after his death. Gives you an appreciation for what mankind is capable of when technology and liberal arts are combined.
Science
Apple
Apple iPad Marketing Innovation meets...clothing?
Is the time right for iClothing?
Apple
Inspired by Steve: My New Book on Apple Marketing
After spending the last few weeks thinking about Steve and the impact he had on the world, I've decided to write a more detailed book about my life and Apple. This book will reveal what it was like to work at Apple during the dark days before Steve
Apple
Tribute to Steve Jobs
Steve Jobs' death hit me in a way I wasn't expecting, even though I was expecting Steve Jobs' death. I'll write much more on these pages soon, but I was inspired to quickly create this tribute video to him: Here is Steve Jobs narrating
Apple
Apple iPad 2 Commercial Success
Apple iPad 2 commercial is elegant and simple. Just like the iPad.
Apple
Skype borrows from Apple's Marketing Strategy to demonstrate the power of video
Skype Video Chat gets a great Video that shows how Apple's Marketing Strategy has influencing Skype's marketing department
Apple
iPad is changing the face of TV
I know there has been some hoopla around the eventuality of AirPlay coming to a television set near you. But not much has been made of the fact that the iPad is already changing the face of television today. The ABC iPad app is amazing (where are Fox and NBC?
Apple
Apple makes rare marketing mistake (or Newton Marketing part 2)
Why is Apple marketing making the same mistakes with iPad as with Newton?
Apple
Apple makes rare marketing mistake (or Newton Marketing part 2)
Why is Apple marketing making the same mistakes with iPad as with Newton?
Apple
True Power of Apple Marketing Part Deux
Love it when the AP picks up a story we've been talking about here for months. How is it that anyone (especially in this economy) can stand in line to plunk down $499-$900 on a brand new iPad when they've never even seen one? Hey,
Apple
Apple: Do one thing, better.
Apple's secret to great marketing is doing fewer things, better.
Apple
Magical Device, the iPad
I'll have much more to say on this shortly but I need to get two things off my chest first: 1. Apple isn't trying to decide if a niche exists between smartphones and laptops. They are trying to replace netbooks (and eventually laptops) and get people