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Apple Marketing is (rarely) "stunned"

Rarely do I see a press release like Apple's recent admission that they have erred in displaying signal strength of iPhones since, well, like forever. One of the principles of great PR is transparency: a fancy word for being open and honest in all communications.  Yet somehow, Apple

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Apple Marketing is (rarely) "stunned"

Rarely do I see a press release like Apple's recent admission that they have erred in displaying signal strength of iPhones since, well, like forever. One of the principles of great PR is transparency: a fancy word for being open and honest in all communications.  Yet somehow, Apple

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iPhone 4 Launch day photos

I managed to get my iPhone at the AT&T store in the mall this morning and I was the only customer there. Walking down a few feet I was greeted with this scene at the Apple store: Later in the day I checked back and still many people

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iPhone 4 Launch day photos

I managed to get my iPhone at the AT&T store in the mall this morning and I was the only customer there. Walking down a few feet I was greeted with this scene at the Apple store: Later in the day I checked back and still many people

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iPads at Apple Store

Picking up the last of the giveaways at the official Apple Store Sent from my iPhone

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iPads at Apple Store

Picking up the last of the giveaways at the official Apple Store Sent from my iPhone

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iPad Live from Best Buy

Buying some more iPads to give away at http://blog.dimdim.com Sent from my iPhone

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iPad Live from Best Buy

Buying some more iPads to give away at http://blog.dimdim.com Sent from my iPhone

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Talk about great free iPad advertising

Yeah, the iPad is making the rounds this week - and the best juxtaposition of how Apple gets marketing right and Amazon gets it wrong is this video. Big Free iPad ad on front of Newsweek. Expensive Kindle ad on back of Newsweek. Awesome! The Colbert ReportMon - Thurs 11:30pm / 10:

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iPad demand outstrips supply (or why I couldn't get 3)

Let the long lines at Apple Store counters begin! Yes, I was also contacted by Apple last night to reduce my original iPad order.  See my response in this blog post

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Apple finally embraces Social Media

AppStore is on Facebook.  Apple is on YouTube. Way to go Apple!  Social media is gaining in Cupertino (finally!)  www.facebook.com/appstore started on March 18 - over 40,000 fans already!

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The True Power of Great Marketing

"Apple has been able to generate over $75 million in revenue in one day on a product that 99.9% of purchasers haven't touched or for that matter, even seen in person," said Victor Castroll, an analyst with Valcent Financial Group. "And, we're