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UPDATE OCT 1, 2009: My free eBook gives Apple credit for being the "world's best marketing company" But after watching the latest Apple "Get a Mac" commercial during this weekend's NFL schedule I started to wonder if Apple marketing is now just
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UPDATE OCT 1, 2009: My free eBook gives Apple credit for being the "world's best marketing company" But after watching the latest Apple "Get a Mac" commercial during this weekend's NFL schedule I started to wonder if Apple marketing is now just
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Apple today answers the FCC's questions relating to the Google Voice application rejection. This is a classic case for Apple's marketing department: how to come out looking like the user champion and not a company involved in anti-competitive practices. As the alternative PC company, Apple has
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Apple today answers the FCC's questions relating to the Google Voice application rejection. This is a classic case for Apple's marketing department: how to come out looking like the user champion and not a company involved in anti-competitive practices. As the alternative PC company, Apple has
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Update : Today, July 24t4, Palm struck back - releasing a fix that reenables Pre use on iTunes. But just how this did it is interesting - and the war of word between Apple and Palm has stepped up to a new level. Read this to learn more. I think this
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Update : Today, July 24t4, Palm struck back - releasing a fix that reenables Pre use on iTunes. But just how this did it is interesting - and the war of word between Apple and Palm has stepped up to a new level. Read this to learn more. I think this
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Hi everyone! I'm giving a keynote speech in a few minutes here at the Siemens Arena in Vilnius, Lithuania at the Login09 Event. I'm speaking about how Apple returned from the brink of bankruptcy using great design and great marketing. In particular I will spill the
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Hi everyone! I'm giving a keynote speech in a few minutes here at the Siemens Arena in Vilnius, Lithuania at the Login09 Event. I'm speaking about how Apple returned from the brink of bankruptcy using great design and great marketing. In particular I will spill the
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So I was checking my blog stats today and noticed a link from YouTube. Naturally I followed it and found a 20 year old pharmacy student, DRBUK who is clearly a passionate member of the Apple community, pontificating over my free eBook with just a webcam and microphone. Editing be
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So I was checking my blog stats today and noticed a link from YouTube. Naturally I followed it and found a 20 year old pharmacy student, DRBUK who is clearly a passionate member of the Apple community, pontificating over my free eBook with just a webcam and microphone. Editing be
Smart Home
Lots of people are making a big deal about the collision course that the Palm Pre and the iPhone are on. Today the Palm Pre was officially given a ship date: June 6th at a $199 price point (after rebate.) Not coincidentally, this is 2 days before Apple's
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Lots of people are making a big deal about the collision course that the Palm Pre and the iPhone are on. Today the Palm Pre was officially given a ship date: June 6th at a $199 price point (after rebate.) Not coincidentally, this is 2 days before Apple's
